The difference between you and your competition could be 15 seconds.
Consider these facts:
“Every day, thousands of companies are upgrading their Websites and marketing campaigns and incorporating video to show their unique culture, fun, manufacturing processes, ways to serve the customer, testimonials, examples of success stories or to promote an upcoming event.”
"The cost to produce a five-minute video is comparable to print costs for brochures and other company literature. Video marketing is here to stay and is expected." - Russ Riendeau, Ph.D., Executive Search Professional, frequent speaker on talent management and sales strategies
“More than 126 million Americans viewed online streaming video in March.”
- Comscore
"Video marketing is not only one of today’s leading means to market a service, product or business online but it is positioned to become even more of a driving force within the search marketing industry." - Search Engine Journal
"Whether it's on TV, DVD, a videotape, CD-ROM, the Internet, or devices like PDA's and cell phones, video is a powerful way to market products, services and ideas." - Hal Landen, Producer, Creator and Director of VideoUniversity.com
"Statistics shows that 6 out of 10 consumers watch streaming video. Enough reason for us to focus on creating and marketing videos. Capturing 60% of your market base could be overwhelming! Case in point, the medium is treated as one of the most successful ways to build a brand. This is why YouTube has become an excellent avenue for marketing." - The Search Engine Weblog
Aside from these facts, video can serve in many capacities. Marketing is only one avenue for this powerful tool. Video is an effective tool to be used in corporate presentations, as well as training, education, or archiving of important information. The uses for video, as well as its delivery method, are virtually endless. Broadcast television, DVD distribution, the world wide web, PDA's or cell phones, information kiosks, digital signage, and email campaigns linking to your website or your YouTube channel are among the many "Windows" of opportunity that Thuris Media aims to effectively provide for you.